Reach Solutions

Helping You Succeed in the Government Market

Companies that invest and build government businesses the right way gain access to one of the most lucrative and consistent sources of revenue available. ReachSolutions has an unparalleled track record helping commercial clients build successful, sustainable businesses in the government market.

We can help you if you are looking to:

What We Do for Clients With Emerging
Public Sector Programs

 We help companies with emerging Federal programs:

Client success Examples
Go-to-Market Business Strategy for a Leading Enterprise Software Firm » view
Market Validation for Travel Management Solutions Firm » view

What We Do for Clients With Established
Public Sector Businesses

We help clients with established businesses in the public sector increase revenue, improve operational and delivery effectiveness and achieve greater value.

Specifically, we help clients with established public sector businesses:

Client success Example
Federal Program Assessment for Fortune 50 Technology Manufacturer » view

Building a successful, scalable business in the government market is both an opportunity and a challenge. The government market is unique in ways that go beyond the differences between most vertical market segments. More like a new geographic market than a vertical, the government market has different cultures, languages, rules, values, buying motivators, buying processes and other barriers that new entrants must adapt to. Channel and alliance partners are quite different in the government space, with different business models, motivators, contractual relationships and degrees of influence than their commercial counterparts—all of which often implies the need for an independent channel strategy for government. Government deals have the potential to be larger but the sales cycle may be considerably longer and more difficult to influence than commercial cycles. Moreover, the government market offers a blend of short-term tactical and longer-term, programmatic revenue flows to tap into, which requires a strategic balance of varying approaches. Companies intending to build a successful business in this unique market need to have a clear, focused strategy.

 

 

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